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Mobile application privacy policy

This Leeeta 1.0 of this mobile software application (App) is brought to you by Leeeta Ltd. We take the privacy of our App users very seriously. We ask that you read this privacy policy (Policy) carefully as it contains important information about how we will use your personal data.For the purposes of the Data Protection Act 1998, Leeeta Ltd (‘we’ or ‘us’) is the ‘data controller’ (ie the company who is responsible for, and controls the processing of, your personal data).

Personal data we may collect about you

Information that you provide

We will obtain personal information about you (such as your name, email address, phone number, personal description whenever you complete forms on the App. We will also obtain personal information you provide when you download or register to use this App, send us feedback, post material, contact us for any reason and by any medium, sign up to a service, make in-App purchases, share information via the App’s social media functions, enter a competition, complete a survey or report a problem with the App. We may ask you to provide sensitive personal data, for example to complete your profile. If we request such data, we will give you additional information as to why we are requesting the sensitive personal data and how we will use it. We may retain a record of any contact you make with us.

Information that we will collect automatically

Cookies: We may monitor your use of the App through the use of cookies and similar tracking devices. For example, we may monitor how many times you use the App, which pages you go to, traffic data and who you interact with in the app amongst other tracking info. This information helps us to build a profile of our users. Some of this data will be aggregated or statistical, which means that we will not be able to identify you individually. For further information on our use of cookies, please see the sections on cookies below. Device information: We may also collect information about your device each time you use the App. For example, we may collect information on the type of mobile device that you are using and its unique device identifier (for example, the IMEI number, the device’s mobile phone number, or the MAC address of the device’s wireless network interface), the type of mobile browser that you are using, the mobile operating system that you are using, mobile network information and the time zone setting. Information on your device: We may also collect information which is stored on your device each time you use the App. For example, we may collect contact information, login information, friends lists, photos, videos and other digital content. Location data: We may also collect information to determine your location using GPS technology. Some of the features of the App will require access to such location data to work. If you would like to use any such feature, you will be asked to consent to provide such location information. You can withdraw your consent to providing this information at any time by turning off your location service for the app.

Information from third parties

Occasionally we may receive information about you from other sources (such as credit reference agencies), which we will add to the information we already hold about you in order to help us provide goods and services, improve and personalise the App to your preferences

How we use your personal data

We use your personal data for the following purposes:

  • to help us identify you and any accounts you hold with us
  • administration
  • research, statistical analysis and behavioural analysis
  • customer profiling and analysing your purchasing preferences
  • marketing—see 'Marketing and opting out', below
  • fraud prevention and detection
  • billing and order fulfilment (including in-App purchase fulfilment)
  • credit scoring and credit checking—see 'Credit checking', below
  • customising the App and its content to your particular preferences
  • to notify you of any changes to the App or to our services that may affect you
  • security vetting
  • improving our services

Marketing and opting out

If you have given permission, we may share your personal data with organisations who are our business partners and we or they may contact you (unless you have asked us or them not to do so) by mail, telephone, SMS, text/picture/video message, fax, email, other about products, services, promotions, special offers, charitable causes that may be of interest to you. If you prefer not to receive any further direct marketing communications from us or our business partners, you can opt out at any time. See further 'Your rights', below. The App may contain links to websites or other apps which we or our partners own, or websites or apps of our partners or third parties. Please note that if you follow any of these links, the websites, apps and services provided through them will have their own privacy policies/terms of use. We do not accept any responsibility or liability for their respective privacy policies/terms of use or the collection and use of any personal data collected through these websites, apps or services. Please ensure that you review the relevant privacy policies/terms of use prior to providing any personal data to, or using these websites, apps and services.

Disclosure of your personal data

We may disclose your personal data to:

  • other companies within our group
  • a third party who acquires Leeeta Ltd or acquires substantially all of its assets, in which case the personal data shall be one of the acquired assets
  • our agents and service providers
  • credit reference agents—see 'Credit checking', below law enforcement and regulatory agencies in connection with any investigation to help
  • prevent unlawful activity or as otherwise required by applicable law
  • our business partners in accordance with the 'Marketing and opting out' section above

Keeping your data secure

We will use technical and organisational measures to safeguard your personal data, for example:

  • access to your account is controlled by a password and username that are unique to you
  • we store your personal data on secure servers
  • payment details are encrypted using SSL technology

While we will use all reasonable efforts to safeguard your personal data, you acknowledge that the use of the internet is not entirely secure and for this reason we cannot guarantee the security or integrity of any personal data that are transferred from you or to you via the internet.

Monitoring

We may monitor and record communications with you (such as telephone conversations and emails) for the purpose of quality assurance, training, fraud prevention and compliance

Credit checking

To enable us and other companies in our group to make credit decisions about you and members of your household and for fraud prevention and money laundering purposes, we may search the files of credit reference and fraud prevention agencies (who will record the search). We may disclose information about how you conduct your account to such agencies and your information may be linked to records relating to other people living at the same address with whom you are financially linked. Other credit providers may use this information to make credit decisions about you and the people with whom you are financially associated, as well as for fraud prevention, debtor tracing and money laundering purposes. If you provide false or inaccurate information and we suspect fraud, we will record this. We may also report our suspicions to the appropriate law enforcement and regulatory agencies.

Information about other individuals

If you give us information on behalf of someone else, you confirm that the other person has appointed you to act on his/her behalf and has agreed that you can:

  • give consent on his/her behalf to the processing of his/her personal data
  • receive on his/her behalf any data protection notices; and
  • give consent to the transfer of his/her personal data abroad

Transfers of data out of the EEA

When you downloaded this App you agreed that we may transfer your personal data to other countries which are located outside the European Economic Area, for the purpose of those covered in this policy Rest assured that we will always ensure any transfer is subject to appropriate security measures to safeguard your personal data.

Your rights

You have the right, subject to the payment of a small fee (currently £10), to request access to personal data that we may process about you. If you wish to exercise this right, you should:

  • put your request in writing;
  • include proof of your identity and address (eg a copy of your driving licence or passport, and a recent utility or credit card bill)
  • attach a cheque in the amount of [£10] made payable to Leeeta Ltd and
  • specify the personal data you want access to, including any account or reference numbers where applicable.

You have the right to require us to correct any inaccuracies in your data free of charge. If you wish to exercise this right, you should:

  • put your request in writing
  • provide us with enough information to identify you (for example, your name, email, username and mobile number and
  • specify the information that is incorrect and what it should be replaced with.

You also have the right to ask us to stop processing your personal data for direct marketing purposes. If you wish to exercise this right, you should:

  • put your request in writing [(an email sent to info@leeeta.com with a header that says 'Unsubscribe' is acceptable)]; and
  • provide us with enough information to identify you (for example, your name, email, username and mobile number and
  • if your objection is not to direct marketing in general, but to direct marketing by a particular channel (eg email or telephone), please specify the channel you are objecting to

Use of cookies

A cookie is a small text file which is placed onto your mobile (or other electronic device) when you access our App. We use cookies [and other online tracking devices such as action tags, Local Shared Objects, single-pixel gifs on our App to:

  • keep track of the items stored in your in-App shopping basket [and take you through the checkout process];
  • recognise you whenever you visit the App (this speeds up your access to the App as you do not have to log on each time);
  • obtain information about your preferences, online movements and use of the internet;
  • carry out research and statistical analysis to help improve our content[, products and services] and to help us better understand our [visitor AND/OR customer] requirements and interests;
  • target our marketing and advertising campaigns [and those of our partners] more effectively by providing interest-based advertisements that are personalised to your interests; and
  • make your online experience more efficient and enjoyable.

[The information we obtain from our use of cookies will not usually contain your personal data. Although we may obtain information about your device such as your IP address, your browser and/or other internet log information, this will not usually identify you personally.] [In certain circumstances we may collect personal information about you—but only where you voluntarily provide it (eg by completing an online form) or where you purchase goods or services from us.] In most cases we will need your consent in order to use cookies on this App. The exception is where the cookie is essential in order for us to provide you with a service you have requested (eg to enable you to put items in your shopping basket and use our check-out process).

Consent

By downloading the app you consent to cookies

Third party cookies

We work with third-party suppliers who may also set cookies on our App, for example Facebook, Twitter, YouTube and Adobe Flashplayer which we use to display video content. These third-party suppliers are responsible for the cookies they set on our site. If you want further information please go to the website for the relevant third party. You will find additional information in the table below.

Description of cookies

Name of cookie Owner Purpose of the cookie
Google Analytics This is a web analytics service provided by Google Inc. which uses cookies to show us how visitors found and explored our site, and how we can enhance their experience. It provides us with information about the behaviour of our visitors (eg how long they stayed on the site, the average number of pages viewed) and also tells us how many visitors we have had.

How to turn off cookies

If you do not want to accept cookies, you can change your browser settings so that cookies are not accepted. If you do this, please be aware that you may lose some of the functionality of the App. For further information about cookies and how to disable them please go to: www.aboutcookies.org or www.allaboutcookies.org

Our contact details

We welcome your feedback and questions. If you wish to contact us, please send an email to info@leeeta.com

Changes to this privacy policy

We may change this Policy from time to time. You should check this policy frequently to ensure you are aware of the most recent version that will apply each time you use the App.